A New Cybersecurity Frontier: Navigating New Technologies and Vulnerabilities

By Jason Timm, CEO & Co-Founder at CloudSmiths.

  • 1 year ago Posted in

In an era of unparalleled tech development, enterprises are rushing to stay current and take advantage of the new opportunities that advances in Automation and Artificial Intelligence are providing. But racing to capitalise on these technologies too quickly brings risks.  

 

Benefiting from these technologies requires careful planning and robust implementation of cloud and data integrations. If rushed or not done correctly, it can lead to severe cybersecurity and data governance risks. Unsecured data and poorly managed integrations can expose sensitive information, making systems vulnerable to breaches and cyberattacks. 

 

Navigating these complexities calls for a shift in approach and that's where the new role of Channel partners becomes essential. They have evolved beyond their traditional role as simple tech service providers and become trusted advisors. The term "solution" now denotes more than just technology. It represents a comprehensive approach that considers all facets of a business's needs.  

 

Success in harnessing technology today hinges on a Channel partner's ability to tailor their services to each customer's specific context, industry and challenges. The position of Channel partners goes beyond just delivering a product; it includes advice around the proper implementation, change management to ensure adoption and a host of other considerations. 

 

   

Artificial Intelligence: friend or foe?  

   

AI has the potential to revolutionise cybersecurity by automating threat detection, incident response and vulnerability assessments. AI-driven security tools can analyse vast amounts of data and identify patterns indicative of cyber threats, allowing organisations to respond swiftly and proactively to potential attacks.  

   

This may sound enticing, but as is often the case with technological advancements, there is a flip side to consider. No, we're not going to delve into the usual concerns of AI taking over the world or developing consciousness; those topics belong to a different discussion. Instead, it is essential to highlight that new emerging technologies, including AI, bring their own security challenges by introducing vulnerabilities into businesses with no prior blueprint on how to address them.  

 

The effectiveness of AI solutions is highly dependent on the quality of the data being fed into them. Poor or manipulated data can lead to compromised decision-making and biased AI outputs. At the same time, the mere act of pasting internal documents, contracts or information into third-party LLMs or GenAI tools almost certainly constitutes a breach of contract. This emphasises the need for businesses to invest in secure, privately managed AI environments that are resistant to bias, intrusion, or attack.  

 

Challenges around AI also include heightened risks of data breaches and privacy concerns due to handling vast amounts of sensitive data. Alongside these risks, introducing new technologies inevitably leads to a skill gap. Businesses are now exploring how they can best harness the benefits of AI while maintaining a cautious approach to avoid burdening IT teams with additional security headaches.  

 

This new landscape has placed Channel partners in a unique position to offer the education and training needed to help businesses navigate the brave new world of AI. Afterall, knowledge can often be the best solution. 

 

   

Clean your room!  

   

As businesses increasingly rely on data-driven insights and AI technologies to enhance their operations, robust security measures and controlled environments are paramount. One solution gaining traction in this complex landscape is the concept of data clean rooms. 

 

Data clean rooms have emerged as a secure and privacy-compliant environment for fostering collaborative data analysis between multiple companies or divisions. Essentially, they provide a space where sensitive data can be analysed and shared without the risk of unauthorised access or breaches.  

 

In short, a data clean room functions like a protective filter: it provides aggregated and anonymised user information to protect user privacy while still allowing advertisers, for example, to access non-personally identifiable information (non-PII) to target a specific demographic and measure their audience. This way, businesses can harness valuable insights without compromising individual privacy or running afoul of regulations.  

 

In the era of heightened data privacy concerns and complex regulatory frameworks, the significance of data clean rooms for global businesses cannot be overstated. They serve as a testament to the evolving strategies that are required to protect valuable data assets in today's interconnected world. 

   

Compliance with privacy laws such as GDPR and CCPA is more than a legal obligation; it's a core aspect of responsible global business operations. Data clean rooms align data usage with these regulations by safeguarding individuals' Personally Identifiable Information (PII) anonymity. By anonymising PII within the clean room, businesses can collaborate on data analytics without compromising privacy or exposing sensitive information. 

 

In the realm of cyber and data security, data clean rooms act as a fortified shield, safeguarding sensitive information and mitigating risks associated with data sharing. This dual approach not only strengthens businesses against breaches but ensures strict adherence to data protection regulations. Think of it as killing two birds with one stone, enhancing both security and compliance. 

   

The Human Factor  

   

Amidst the hype surrounding emerging technologies, it is all too easy to overlook our most significant security weak point: human error. Shockingly, employee mistakes account for over 80% of data breach incidents. Given the scale of this issue, there is an undeniable and pressing need for heightened user awareness, comprehensive training programs for employees and proactive monitoring. 

 

Fortunately, recent technological advancements are allowing businesses to distance humans from interactions where they might make mistakes. By incorporating machine learning and natural language processing into cybersecurity systems, organisations can detect cyber anomalies, fraud and intrusions with a level of sensitivity that often eludes human observers.  

 

This reliance on automated tools is not without its challenges. The role of human oversight remains indispensable. Proactive monitoring by Channel partners can answer the challenge of human error in cybersecurity. With sophisticated surveillance and alert systems, businesses can respond immediately to potential threats, compensating for the lack of in-house expertise and adding a vital layer of defence against cyber threats. 

 

This approach to mitigating human error continues beyond automation and monitoring. Highlighting the severity of the situation, the Department for Science, Innovation and Technology recently published a report revealing that approximately half of UK businesses lack the necessary personnel to carry out basic cybersecurity tasks.  

 

To bridge the IT skills gap, Channel partners are investing in upskilling their clients' teams. By developing tailored training programs and automating routine cybersecurity tasks, Channel partners enable businesses to minimise the likelihood of human error in day-to-day operations. This collaborative approach allows companies to concentrate on strategic priorities while maintaining a resilient security posture, knowing they have the essential IT skills to manage complex technologies securely. 

 

 

 

 

 

 

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