“We have tens of thousands paying subscribers and hundreds of thousands readers who are not paying for content in the Baltic States, and news is now 24x7 business. We needed a new platform which could enable our growth and streamline our operations,” explains Mait Tafenau, CIO at Ekspress Meedia.
Ekspress Meedia required a strong partner to support its IT strategy, and with 25 years’ experience of delivering successful IT transformation projects, Proact could offer the expertise that was required. Mait Tafenau adds: "Today’s news business is predominantly based on multi-media platforms, which must be available round-the-clock to meet the needs of the audience. The need for service availability, scalability and high performance has never been so important to us.”
Tafenau continues: “For Ekspress Meedia, having a partner with such significant experience, gained from projects across Europe, and that also has local competence is really valuable. It’s great to work with Proact on our new development projects.”
The new solution will be supported by Proact’s Premium Support, which means that advice from true experts in the field will be on-hand 24x7 in the event of an incident. This proactive support in combination with the enterprise-class technology utilised within this bespoke platform allows Ekspress Meedia to benefit from improved availability and near-zero downtime, so digital business services will always be supported.
Karel Kannel, Managing Director at Proact in Estonia, says: “This hybrid data platform matches with the business needs of this modern news organisation. The solution provided by Proact takes into account the fast growth of Ekspress Meedia and the high speed needed to introduce new services to the market.”