Through Equinix, BASE Media Cloud is offering dedicated services in the media and entertainment sector to an industry in transformation. By leveraging interconnection the private data exchange between businesses to multiple private and public clouds, as well as multiple connectivity providers via Equinix, BASE Media Cloud and its customers are able to meet the increasing challenges brought about by the rising volumes of media files being acquired, processed and delivered throughout the media production process.
As demand for video has continued to grow, Content Delivery Management (CDM) companies have had to turn to cloud. As cloud becomes increasingly important to the media and entertainment industry, so does interconnection. It has already played a major role in enabling CDM companies to get close to customers in markets all over the world, enabling them to deliver superior content to a dispersed user base.